# Södra

> How AI fits into the way Södra, Sweden's largest forestry cooperative, runs, designs and decides: design direction and architecture, through Framna.

Page: https://wiredtocreate.com/work/sodra

Origin / Forestry / 2026. AI for Sweden's largest forestry cooperative, brought in through Framna.

- Year: 2026
- Through: Framna

## Where AI fits in a forestry cooperative.

Södra is Sweden's largest forestry cooperative, owned by its members. Framna brought Wired to Create in to work out how AI fits into the way Södra runs, designs and decides.

Anik Devaughn set the design direction and the architecture for Södra's AI tools, the ones used inside the company and the ones its members use, and translated between leadership, product teams and AI specialists.

From the house: Strategy, Design, Technology, AI & infrastructure.

## The full case is coming soon.

What was designed, and how the AI work was set up, in detail.